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Advancing knowledge through academic excellence and innovation.

Category

K-BBQ strategy

Explore our collection of research and publications in K-BBQ strategy

Articles in this category

1 publication

A Framework for Sustainable Global Expansion: Analyzing Mongtan's Intellectual Property and Brand Integrity Strategy

By ChristopherFebruary 20, 2026

Mongtan IP protection brand integrity global operations sustainable expansion

Published: 2026-02-20

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